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Digital Marketing Executive

A Digital Marketing Executive assists in the formulation of strategies to create an enduring digital reference to consumers. To extend company and brand awareness, they plan and monitor its continued presence on social media and launch optimized online advertisements through Google Adwords, Facebook, etc. They are actively involved in SEO efforts, provide creative content marketing ideas, and update the website daily. Additionally, they measure the performance of digital marketing efforts employing Web analytics tools. Lastly, they acquire insight into online marketing trends and keep strategies up-to-date accordingly.

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Begin your learning experience and become a digital marketing executive with certificate courses curated to land your dream job.

Skills Covered in this Path

  • SEO and SEM
  • Content Marketing
  • Social Media Marketing
  • Automated Marketing
  • Affiliate Marketing
  • Pay Per Click
  • Public Relations
  • YouTube Marketing
  • New consumer journey
  • Brand
  • digital marketing funnel
  • Digital Marketing Strategy
  • Digital Marketing
  • Analytics Skills
  • Critical Thinking
  • SEO
  • Google SEO
  • YouTube SEO
  • Basics of SEO
  • SEO Processes
  • SEO Strategies
  • Digital Marketing
  • Search Engine Marketing
  • Google Ads
  • SEO
  • Google Ads
  • Keyword Planning
  • Setting up Ad Groups
  • Creating the Campaign
  • Setting up Custom Audiences
  • Targeting
  • Creating your Campaign
  • Audience Targeting
  • Launching Google App Campaign
  • Setting up a Discovery Campaign
  • Setting up Audiences
  • Working on Various Campaign Options
  • Launching the Discovery Campaign
  • Introduction to Google Analytics Dashboard
  • Detailed Overview of Dashboard
  • Launching a Campaign
  • Campaign Tracking
  • Content Marketing Strategy
  • Tools for Content Marketing
  • Branding Concepts via Content Marketing
  • User Behaviour
  • Content Marketing Strategy
  • Content Editing
  • Skills of Blogging
  • Blogging Prerequisites
  • Blog Customization
  • Blog Promotion
  • Blog SEO
  • Affiliate Programs
  • Affiliate Marketing Networks
  • Affiliate Marketing Techniques
  • Finding a Niche Market
  • Adopting best practices of Affiliate Marketing
  • Influencer Marketing
  • Email Marketing
  • Strategic Thinking
  • Understanding Customer Journey
  • Copywriting
  • How to get Email Subscribers
  • Testing and Delivery of Emails
  • Social Media Marketing
  • Formulating strategies
  • Planning
  • Publishing
  • and Monitoring campaigns
  • Social Media Analytics
  • Social Media Advertisement
  • Creating Personalized Experience
  • Building Community for the audience
  • Cross channel campaigns
  • Storytelling
  • Employ
  • Social Media Management
  • Developing Marketing Strategies
  • Creating
  • Posting and Analysing Content
  • Social Media Management Campaign
  • Social Media Management tools
  • Building Social Media Presence
  • LinkedIn Marketing
  • Increasing reach
  • Expertise in LinkedIn Analytics
  • Effective Audience Targeting
  • Effective Content Sharing
  • LinkedIn Analytics
  • YouTube SEO
  • YouTube Marketing Tools
  • Instagram Marketing
  • Account Setup
  • Instagram Features
  • Instagram Marketing Strategies
  • Building Niche Audience
  • Analysis of Competition
  • Instagram Editing Tools
  • Campaign Dashboard
  • Optimizing the Campaign
  • Search Engine Marketing
  • Search Engine Optimization
  • YouTube marketing
  • Video marketing skills
  • Nature of Disruption
  • Digital Pioneers
  • Barriers to Disruption
  • Essential Skills required for Digital Leaders
  • Artificial Intelligence
  • Digital Marketing
  • AI Powered Digital Marketing
  • Scope of Artificial Intelligence
  • Marketing Strategy

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Industry relevant skills
Upskill yourself with 1000+ courses across different domains and earn a certificate.
Stand out to recruiters
Earn certificates for each course you complete and share it online to get noticed by recruiters.

Earn a certificate

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